Keyword extraction on a specific use case
Open-ended questionnaire designed to surface the real vocabulary used by a target audience in a specific situation, in order to identify relevant keywords, phrasing, and search intent. Can be used to segment responses by semantic proximity.
Preview of the questions only.
- Can you describe a recent situation in which this need or topic came up for you?
- At that specific moment, what were you trying to achieve, understand, or solve?
- What slowed you down the most, made you hesitate, or made things harder?
- If you had needed an answer right away, what would you have typed into a search engine or asked someone?
- If you had to explain this need in your own words to someone else, what would you say?